On December 5, 2023 the Moscow Innovation Agency conducted a webinar on testing, certification and patenting of materials and prototype models. Anna Grebenkova, patent and trademark attorney and reputed expert of PATENTUS, spoke at the webinar, focusing on the trademark registration procedure.
Anna highlighted the key objective of registration of a trademark and described the trademark registration phases, emphasizing the importance of each phase and that all phases should be thoroughly elaborated. Each step, from selection of an appropriate mark through filing a trademark application, requires special attention and expertise.
Anna also dwelled on costs associated with the trademark registration procedure, which may vary depending on various factors, such as the choice of legal support and the registration scope. However, investing money in registration of a trademark is justified as it ensures legal protection and exclusivity to the trademark owner, which are fundamental to successful business, Anna said.
Anna highlighted the key objective of registration of a trademark and described the trademark registration phases, emphasizing the importance of each phase and that all phases should be thoroughly elaborated. Each step, from selection of an appropriate mark through filing a trademark application, requires special attention and expertise.
Anna also dwelled on costs associated with the trademark registration procedure, which may vary depending on various factors, such as the choice of legal support and the registration scope. However, investing money in registration of a trademark is justified as it ensures legal protection and exclusivity to the trademark owner, which are fundamental to successful business, Anna said.